Beaumade is a home try-on app that connects people all over the world with the best independent designers and handmade jewelry artisans. Virtually see how an engagement ring or piece of jewelry will look, first-hand. The mission is to help couples explore a large variety, while introducing them to amazing designers.
MEET JUSTINE LESCARBEAU
FOUNDER OF BEAUMADE
“I created Beaumade to help couples explore a massive variety of engagement rings in a really fun way, connect with the amazing designers behind them, and ultimately feel great about purchasing their dream ring, regardless of where they’re located or whether they bought it online.”
LIKE MANY ENTREPRENEURS OR NEW BUSINESSES, I USE MY OWN LIFE EXPERIENCES AS INSPIRATION FOR NEW IDEAS.
When Justine began researching engagement rings and learning more about the industry, she realized there were tons of incredibly unique, eco-conscious options that weren’t centralized or readily available.
“My goal is to create solutions that people will look back on and ask ‘how didn’t that exist before?’ Especially when it comes to promoting socially and environmentally-conscious causes,” she says. “It occurred to me that if I was sitting at home thinking about my future engagement ring, there had to be other women out there doing the same.”
ON DIAMOND NEXUS
Justine believes jewelry, whether it be an engagement ring that represents love, or a commemorating piece that tells a story, can also represent personal values.
“I love that Diamond Nexus offers a unique, innovative approach to eco-conscious and affordable jewelry, which is more important to people than ever before. Diamond Nexus couples know that they can find an engagement ring that’s beautiful, while being eco-conscious and nice on their budget, too.”
HER JEWELRY STYLE
“With clothing and jewelry, I like simple staples that are easy to wear and won’t go out of style any time soon,” Justine says. She also prefers jewelry that wears comfortably, like low-profile rings that won’t catch on clothing.
Her favorite Diamond Nexus piece is the Radiant Grace Petite Eternity Band, which she says is super comfortable, yet still packs in tons of sparkle.
“It’s just perfect to me. I wear mine every day!”
Justine’s main advice? “Don’t do it alone. Surround yourself with people who are smarter than you, who support you, and who believe in your idea. Learn from them, and lean on them.”